DAFNI came to life when a young engineer got a bad haircut. In 2012, 24-year-old Sharon Rabi and her father Kobi, a senior electrical engineer, worked together to develop a new generation of hair straightening products. DAFNI's patented technology is easy to use, saves time and it’s safer for the hair, keeping an optimized temperature that doesn’t burn your scalp and avoids breakage.
In our collaboration with DAFNI, we embarked on a creative journey to bring forth a distinctive visual narrative through social media. As custodians of their brand ethos, our design team meticulously curated a series of visually diverse posts, each a testament to the brand's unique language and identity. Employing DAFNI's signature color schemes, typography, and imagery, we ensured that each post not only encapsulated the essence of the brand but also contributed to the formation of a cohesive and unmistakable series. The diversity in visuals did not compromise the inherent unity of the series; rather, it enhanced the overall appeal by presenting a dynamic and engaging collection. Every post resonated with DAFNI's core values, fostering a connection with the audience while maintaining a sense of familiarity throughout every post.
Our commitment to delivering not just designs but a visual storytelling experience for DAFNI reflects in these social media posts, where creativity and brand coherence converge to leave a lasting impression. The result is a captivating array of content that not only speaks to DAFNI's unique identity but also establishes a compelling narrative that resonates with their audience.
